PRE COLLECTION - SPRING/SUMMER 2024

A precise, direct image. A work of simplicity, embodying the authentic DNA of Pinko: glamorous, feminine, cool and contemporary.

With the Spring/Summer 2024 pre-collection, the brand inaugurates a path marked by a new synthetic and essential realism. This season curates a collection of desirable pieces, whilst remaining versatile and functional, reflecting the daily needs of the Pinko woman, who’s wardrobe is attentive to trends, they’re curious and eager to play with fashion.

To celebrate the summer and its key elements, the subject of water enters an urban dimension riddled with this intense element.

The Pinko woman embraces water like a metropolitan mermaid, adorned in iridescent materials, the shades inspired by the sea from dusk till dawn, swanning around in miniskirts and matching jackets, lightweight viscose and nylon, net-like suits and dresses inspired by those of fisherman, and denim skirts and midi dresses where siren-like silhouettes take their course, embracing the feminine form of the most iconic sea-creatures.

This collection hones a focus on the details of the ocean oasis. Scales take their finest form in glittering maxi sequins placed on minidresses, micro shells embellish bra’s worn over sheer tops, and under the oversized jackets with a masculine essence; the bouclé placed on mini suits is reminiscent of seafoam and the details in every article of clothing draws inspiration from the gliding of waves and what lies below.

A sense of fluidity and lightness pervades the collection. Midi dresses in draped jersey glide over the body with feminine sensuality, while maxi cargo utility lines become delicate and languid, proposed in georgette or denim subjected to a devore treatment that reveals seductive transparencies.

For an adventurous and dynamic touch, the world of motocross inspires the ergonomic cuts and colorblock details of biker pants in cotton or laminated leather, worn with paired-back tops for an essential look.

Clean touches of primary colours, such as yellow, red and blue, intertwine with the minimal graphism of black and white, alongside soft pastels, creating a palette that reinforces the cool and contemporary mood of the collection.

The iconic Love Bags are proposed with colourblock buckles, while the new 520 shoulder bag, whose pronounced name in Chinese is reminiscent of the phrase "I Love You", sports a heart[1]shaped detail for a girly and glamorous look. The selection of shoes is characterized by simplicity: mules and sandals with a sophisticated graphic sobriety.

All the packshots from the pre-collection can be downloaded here and/or directly from the Prezly media gallery.

Enya Torrez

Press Officer, Fashion PR

 

 

 


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